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Forecourt Crew

Delivering value to customers 

 

Customers are the lifeblood of our business. We constantly seek to strengthen existing customer relationships and to develop new ones. We strive to meet and exceed customer expectations by designing and delivering highly attractive, innovative products and services.

Generating Robust Profitability

Successful financial performance is essential to our sustainable future and contributes to the prosperity of society. We use recognised measures to judge our profitability. We seek to achieve robust profitability by reducing costs, improving margins, increasing revenue and managing working capital effectively. 

Shell Group Economic Performance

2001 saw our second highest earnings ever in unsettling market conditions, with record earnings for Gas & Power and Oil Products. We have met our cost improvements of $5.1 billion, ahead of target with a return on average capital employed of 19.2%. Two of our sustainable development principles are economic; generating robust profitability and delivering value to customers. Successful financial performance is essential to our sustainable future and contributes to the prosperity of society.

The natural environment supports all human activity. We continually look for new ways to reduce the environmental impact of our operations, products and services.

In this section, we cover our performance in Health, Safety, Security and the Environment (HSE) across our businesses. 

Protecting the Environment

The natural environment supports all human activity. We continually look for new ways to reduce the environmental impact of our operations, products and services throughout their life. 

Managing Resources

Efficient use of natural resources, in particular energy, land and water reduces our costs and respects their value. Energy efficiency is not only important in terms of using resources efficiently; it is also vital to reducing greenhouse gas emissions. 

Shell Group Environmental Performance

Hydrocarbon production and refinery throughput levels were both higher in 2001 than in 2000, which contributed to some increases in overall emission levels. An increase in gas flaring (which particularly impacted greenhouse gas (GHG) emissions), and a small number of large spills, which contributed to a significant increase in overall spill volumes, were of particular concern. Despite this we are still on track to meet 2002 GHG reduction target.

An essential part of our social involvement is the recognition that Shell's input is committed and relevant to communities on a local level. 

Benefiting Communities

Wherever we work we are part of a local community. We will constantly look for appropriate ways to contribute to the general wellbeing of the community and the broader societies who grant our licence to operate. 

Respecting and Safeguarding People

We aim to treat everyone with respect. We strive to protect people from harm from our products and operations. We aim to respect and value personal and cultural differences and try to help people realise their potential. 

Working with Stakeholders

We affect and are affected by many different groups of people: our stakeholders. We aim to recognise their interest in our business and to listen and respond to them. 

Shell Group Social Performance

2001 saw our best ever safety performance with a new Minimum Health Management Standard adopted. However, there was slow progress towards our gender target and we are responding with a focused programme to accelerate diversity. We are living up to our 'no bribes' policy with over 100 contracts terminated and we are reaching out to an ever wider range of stakeholders.